Measure and compare the effectiveness of music, voiceover, audio logos, mnemonics, and ads against historical, industry, and individual campaign performance.
See how your assets — music, voiceover, audio logos, mnemonics, and complete ads — stack up against each other and against key indexes and normative data from the Veritonic library.
Establish your own Key Performance Indictors, and identify custom metrics to measure performance of your assets. Track and trend performance over time.
Compare performance against industry standards, or against a custom competitive index. Compare your assets against similar content types from your own catalog or against the entire Veritonic Library.
Access to Veritonic’s proprietary indexes. Includes industry analysis: Quick Serve Restaurants, Financial Services, and others. Includes asset type analysis: Audio Logo Index of audio logos, mnemonics and jingles.
Powered by Veritonic’s unique patent-pending technology, machine learning algorithms, and Marketing Response Data from your audience.