Newsroom - Veritonic

FEATURED Press Release

Veritonic Empowers the Future of Audio Branding; Provides Brands with Extensive Data for Branded Podcasts

The Veritonic platform delivers brands an unrivaled level of holistic data and analytics meticulously designed to aid in the creation and optimization of branded podcast…

How TD Bank connects customer experience with sound

When customer experience works, customers receive a consistent and seamless interaction with a business from touchpoint to touchpoint. An often overlooked feature of CX is…

Veritonic announced the launch of Brand Lift Pulse

Veritonic, the industry’s comprehensive audio analytics and research platform, announced today a new tier of their Brand Lift solution, Brand Lift Pulse. The self-serve solution…

Where new listeners start? New YouTube study

YouTube could be great at finding new listeners for your podcast, according to a study into podcast consumption on YouTube from Veritonic. 65% of people…

FEATURED Press Release

Sperry Selects Veritonic for Audio Creative Testing

Veritonic, the industry's comprehensive audio research and analytics platform, announced today that Sperry has selected the Veritonic platform to make data-backed decisions around the audio…

FEATURED Press Release

Veritonic Empowers Brands with Unprecedented Measurement of Audio and Podcast Consumption on YouTube, Unleashing Unrivaled Data

Now, agencies and brands can precisely measure the impact of traffic originating from YouTube, as well as podcast and streaming audio channels. This expansion solidifies…

FEATURED Press Release

Veritonic Expands Audio Campaign Performance Capabilities to Provide Unprecedented Brand Lift Data

Veritonic announced the addition of brand lift to its robust campaign reporting capabilities. The addition of brand lift provides users with a comprehensive view of…

FEATURED Press Release

NPR Selects Veritonic for Brand Lift and Attribution

NPR Will Utilize Veritonic's Built-For-Audio Brand Lift and Attribution Solutions to provide unparalleled Campaign Performance Data to their Brand and Agency Partners.

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News | March 19, 2021

Spanish Language Radio: A Wise Choice For a Smart Brand

A smart home technology company turned to radio to boost engagement among Hispanic consumers across key markets in 2020. Katz partnered with Veritonic to measure…

News | March 15, 2021

Thanks To One Voice, Farmers Insurance Had Best Scoring Audio Ad In February.

Farmers Insurance had the best performing audio ad during February, according to Veritonic's monthly Audio Ad Index. The ranker looks at which audio ads are…

News | March 8, 2021

We Need More Women Working In Adtech

A large and ever increasing part of podcasting is being driven by technology, with opportunities to work in a variety of areas that will drive…

News | February 23, 2021

How does audio shape our experience with technology?

We communicate, shop, and find entertainment online; it's how we experience our world. Randi discusses the scientific measurement of audio's influence on human perceptions with…

News | February 22, 2021

The InFOCUS Podcast: Scott Simonelli

Veritonic is just one company that has marketing intelligence tools wrapped around digital audio marketing. In this podcast, presented by DOT.fm, Veritonic founder and CEO…

News | February 18, 2021

AutoZone’s Timely Cold Weather Message Make It January’s Best-Rated Ad.

Veritonic is now releasing a monthly Audio Ad Index that will provide a snapshot of which audio spots are performing the best across traditional radio,…

News | February 9, 2021

For Valentine’s Day, Macy’s Hits Airwaves With ‘Up Your Romance’ Message.

As Valentine's Day approaches, Macy's is calling on shoppers to "Up Your Romance" with gifts for her and him. For the week of Feb. 1-7,…

News | February 5, 2021

Hope and Help” Audio Ads Resonate

Marketing company Veritonic wants to raise awareness of effective audio advertising. So it has introduced a monthly feature identifying advertisers that are producing the most…

News | January 28, 2021

Veritonic Partners With Podsights And LeadsRx To Give Brands End-To-End Insight Into The Effectiveness Of Their Audio Campaigns

Marketers can now learn, holistically, what makes their audio ads work -- from the best voiceover or script, to optimal paths to purchase, to sales…

Research, Test, and Measure

the ROI of your audio assets.

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Veritonic Empowers the Future of Audio Branding; Provides Brands with Extensive Data for Branded Podcasts

How TD Bank connects customer experience with sound

Veritonic announced the launch of Brand Lift Pulse

Where new listeners start? New YouTube study

Sperry Selects Veritonic for Audio Creative Testing

Veritonic Empowers Brands with Unprecedented Measurement of Audio and Podcast Consumption on YouTube, Unleashing Unrivaled Data

Veritonic Expands Audio Campaign Performance Capabilities to Provide Unprecedented Brand Lift Data

NPR Selects Veritonic for Brand Lift and Attribution

Filter By

Spanish Language Radio: A Wise Choice For a Smart Brand

Thanks To One Voice, Farmers Insurance Had Best Scoring Audio Ad In February.

We Need More Women Working In Adtech

How does audio shape our experience with technology?

The InFOCUS Podcast: Scott Simonelli

AutoZone’s Timely Cold Weather Message Make It January’s Best-Rated Ad.

For Valentine’s Day, Macy’s Hits Airwaves With ‘Up Your Romance’ Message.

Hope and Help” Audio Ads Resonate

Veritonic Partners With Podsights And LeadsRx To Give Brands End-To-End Insight Into The Effectiveness Of Their Audio Campaigns

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