Business is increasingly driven by sound. Isn’t it about time you started leveraging the audio you know is most effective? Veritonic is the first analytics platform built to quantify the value of sound.
Stop sacrificing business because you simply don’t know which audio assets work the best. From ads to audio logos to voiceovers, know what packs the biggest emotional punch, is most memorable, drives consumers to purchase, and more.Find the right audio
Everyone loves the person who brings confident, meaningful perspective to business decisions. Easily compare audio assets across the largest datasets — against historical performance, industry benchmarks, key attributes and more — and be the expert who guides clients toward the best results.See where your audio stands
Everyone’s got an opinion on audio; no one has the time or money to waste figuring out whose is right. Eliminate the guesswork. Test assets before they launch and see how they stack up — powered by Machine Listening and Learning™ and live panel response. Manage it all in one place and make the right decision quickly and easily.Experience the platform
*Source: Nielsen Catalina
PODCAST • September 10, 2019
Audio gets a bad rep when it comes to disclaimers. Why? Other media channels are able to hide it, but not audio, and especially not radio. Many people claim disclaimers ruin radio ads, but no one has ever studied it… until now.
PRESS • August 29, 2019
The Atlantic covers our study with Audio UX on Functional Sounds: "Audio UX, an audio-branding studio based in New York, recently commissioned a study that found that custom-made “premium” sounds, as opposed to “generic” ones, were likelier to be associated with the correct action (e.g., turning on a dishwasher) by test users, most of whom also said they’d prefer to own the brand that offered the customized cues."
PRESS • July 22, 2019
"Earcons convey a lot of information with a few beeps and chimes. They are the sounds indicating events like a smart speaker is listening, when it is turning on or off, or when it can’t connect to the internet. Audio UX and Veritonic surveyed 615 people to compare their reactions to customized, high-quality branded sounds compared to simpler, generic tones often included in basic app developer kits..."